Model & Strategy.

Descriptor.

Guidr is a two-sided marketplace that connects outdoor rental spaces to short term renters. Although there are many potential rentals opportunities, some initial rental properties will be fire pits that friends can rent for a few hours, a dock for swimming and to enjoy this spring or summer, or simply rent a private space if your traveling in your RV. Guidr connects both supply and demand for these services and helps create an additional form of income for landowners. The initial business model only charges a fee to renters, but as listings increase, a  small fee will be assessed to landowners as well. 

Problem.

There are a few problems that allow for Guidr to create this marketplace. First, closest competitors are very “top-heavy” (meaning most of their sales come from a select few “glamping” properties, while the rest of renters have trouble renting their entire campsite) and concentrate on nightly rentals. From the demand side, the only means to rent a fire pit, dock, or other outdoor feature is through renting the entire home or campsite, which is much more expensive. 

Solution.

Guidr offers a solution where landowners can rent their property on an hourly basis and creates unique value in individual features of the home (i.e. the fire pit or the dock). This is attractive to a younger generation (18-30 years old) as it allows access to these unique features at a much more affordable price point then a nightly rental.

At A Glance

Concept Type: Two-Sided Marketplace

Team: James Bell

School: Dartmouth College